Molly Patrick

I take the boring out of  healthy and the preachy out of vegan. Because there's too much of both in the world. 

Specializing in the Whole-Food Plant-Based lifestyle, I help people eat more whole plant foods and less of everything else. I fancy a world where people eat to prevent illness and disease, not treat it once it's already happened.

This website is dedicated to helping people break up with processed food, and since breaking up is a bitch, I'm here to help every step of the way.

My epic Saturday morning emails are filled with no bullshit inspiration, plant-based recipes, and a sprinkling of swear words for good measure.

I pride myself on being inclusive and never preachy or judgmental about food, and I'm not afraid to tell other vegans that one of my favorite people is Anthony Bourdain.

Everyone is on their own food journey and no one should ever be made to feel bad about what they eat.

I have a certificate in plant based nutrition from Cornell University in conjunction with the T. Colin Campbell Foundation.

And here's a fun fact: I grew up in a teepee with no running water and electricity (in the U.S.) <--- Not a joke

See what people are saying

 Connect with me: [email protected]




Luanne Teoh

Hi, I'm nerd component of this team. I'm the strategist, designer, food stylist and behind the scenes orchestrator that make it all run well.

Being a co-founder of a whole-food plant-based company allows me the freedom to create and explore possibilities while experiencing a healthier lifestyle through better food choices.

At the core of it, I want to make the world a better place and this website is one way I can make a difference.

Inspired by food, travel, technology (and funny people).

 Connect with me: [email protected]


// all images, articles, copy, design and recipes are created by us //



"sometimes the questions are complicated and the answers are easy"

Dr. Seuss